A lot of people victimize themselves, but the truth is this. We will be faced with hardship. There will be good and bad days. But how we decide to see them and what we decide to do is what shapes our life.
Linsey van Oers completed her Master of Science in Financial Management at Nyenrode Business University five years ago. She is now an entrepreneur and has opened – within a short period of time – two locations of her Happiness restaurant concept: The Happiness Café and The Happiness Kitchen.
Marjolein Bakker, an alumna of the Full-time MSc in International Management, has recently embarked on a collaboration to publish her thesis as an article. Joining her in this effort are Prof André Nijhof and Dr Henk Kievit, both professors at Nyenrode Business University. Her Master’s thesis, “Exploring Encroachment: value propositions and the role of disruptive innovation in attracting new customers”, examines the type of innovation that drives new customers to buy a particular value proposition. The provocative title of Bakker’s forthcoming article reads: “Can the customer still be king in the era of sustainability?”