Life is meant to create. The more we create, the more intensely we live.
Jeff is Professor of Innovation. Innovation is a top priority in business and government. In his chair, he contributes to insights and ideas that support leaders and policy makers in developing and exploiting the power of innovation.
Innovation and creativity drive Jeff and give him energy because it is extremely important for organizations, our work and our daily lives. Jeff believes that we can only see and seize opportunities if we continue to think and act innovatively. It will be the number one skill of the future.
After studying socio-economic policy and obtaining his degree at the EUR, Jeff worked in this field of expertise as a lecturer at Erasmus University and at Nyenrode. However, his interest gradually shifted from macro-policy to leadership in organizations. He then joined Nyenrode, where he gave lectures and master classes on innovation. Jeff was Program Director there as well. Nevertheless, his heart was in generating (research) and disseminating (conveying) knowledge about innovation and creativity. To learn the consulting trade, he was also employed by KPMG in the past.
Currently, Jeff talks about innovation often and with passion at congresses and seminars. He is writing a series of books on innovation, aimed at leaders and entrepreneurs. His research currently focuses on new developments in the innovation-oriented management of organizations. Consider, for example, the setting up of Innovation Labs. Furthermore, Jeff is developing research into how artificial intelligence can help stimulate creativity and new ideas.