News

hamsteren_klein The psychology of bulk buying explained

The psychology of bulk buying explained

Research |  March 20 2020
The reason we are panic buying due to the imminent threat of COVID-19 is because survival mode overrides any rational decision making
Promotie Ali Fenwick Identity leadership increases organizational commitment

Identity leadership increases organizational commitment

Research |  December 12 2018
Employee loyalty in the traditional sense is losing ground. Organizational commitment, based on social exchange, is not strong enough to create attachment within work relationships in today’s changing nature of work. This is one of the conclusions by Dr. Ali Fenwick’s dissertation titled ‘Creating a Committed Workforce: Using Social Exchange and Social Identity to Enhance Psychological Attachment within an Ever-changing Workplace’, for which he received his doctorate from Nyenrode Business Universiteit on December 12, 2018.

Contact

Kunegonde Warneke

Spokesperson

Subscribe to our newsletter

Nyenrode shares knowledge with curious professionals. Subscribe to News@Nyenrode for all Nyenrode news or the L.E.S. Newsletter for news about our core values Leadership Entrepreneurship Stewardship.