Digital Strategy and Transformation - MBA module Business & IT

September 3 2024
August 16, 2024
3 x 2 days
6-8 uur per week (excl. colleges)
€ 7,145.-

The impact of digital technologies is all around us. Often, the impact we experience is positive, such as the smartphone and social media. In addition, technology offers more efficient ways to do business as well as new business opportunities. On the other side of the spectrum are more troubling developments, such as disintermediation and cybercrime. Therefore, it is imperative that business, organizations, and governments respond to the opportunities and threats digital technologies represent. How do you deal with developments outside of your own sphere of influence? What actions can you take? How do you respond in a timely and effective manner? In the module Digital Strategy and Transformation we provide you with the tools to answer these questions.

  • Content matches the participants' work practice
  • Developing by learning from each other
  • Create your very own MBA and determine your own pace

Leading digital strategy and transformation

To be a flexible organization that can capitalize on opportunities and is also able to neutralize threats, it is important to understand the drivers of digitalization and digital transformation and developing a sound strategy accordingly. In the module Digital Strategy and Transformation we provide you with the knowledge and skills necessary to take on a leading role in formulating and executing digital strategy. Through experienced facilitators and hands-on class work you will be made familiar with the concepts, theories and models that are directly applicable to your daily practice. Our aim is to help you become confident in taking leadership for digital strategy and transformation processes within within your organization. 


What are you going to do?

The module Digital Strategy and Transformation helps you develop the skills necessary to lead the digital strategy and transformation processes in your organization.  Through experienced facilitators and hands-on class work you will be made familiar with the concepts, theories, and models relevant to digital strategies. You will work together with your fellow participants on cases from your daily practice to make this knowledge applicable to your business.

This module is part of the Modular Executive MBA Business & IT and is characterized by international influences. The program consists of three blocks, which cover:

  • Building digital awareness – understanding big data, artificial intelligence, blockchain and digital platforms as digital business enablers.
  • Creating a foresight for one of four industries, creating strategy through back-casting, and developing scenarios to be able to test the robustness of your strategy options.
  • Creating a transformational mindset through the appreciation of the economic development of society, the impact of industrial revolutions on organizations and management, and  learning about  the ICT developments in China. 

What’s in it for you?

  • You can apply strategic leadership in digital transformation
  • You understand how to craft successful digital business models
  • You have obtained broad knowledge on the impact of digital technologies on the business
  • You can analyze and assess existing digital business models and strategies
  • You can develop a company vision and strategy
  • You know how to recognize disruptive business models and how to respond

Why choosing a module of the Modular Executive MBA?

The Digital Strategy and Transformation module is part of the Modular Executive MBA in Business & IT but can be taken separately. Do you want to follow only this module? That is possible! After successful completion of the module you will receive a certificate. Do you want to follow more modules after this module or even go for a full MBA? That is also possible. To obtain your MBA title, you will follow six minimum modules, two specialization modules, the international study trip and the MBA thesis.

More information. Sign up for an Experience Session

Want to know more about the module or the Modular Executive MBA program? Download the brochure, come to an experience session or contact our program advisors for personal advice.


Admission and application

To be eligible for the module Digital Strategy and Transformation you need:

  • At least five years of strategic experience as a manager, executive, entrepreneur or in an otherwise influential position.
  • A bachelor’s or master’s degree or a demonstrable equivalent ability.
  • Good command of English.

Apply now

Have you become excited about Nyenrode's module Digital Strategy and Transformation? Apply now.
After your application has been received, we will send you an email outlining what we need to complete your registration.



Block 1:

September 3, 2024 - 09:00-22:00 (incl. dinner)
September 4, 2024 - 09:00-17:00

Block 2:
October 3, 2024- 09:00-22:00 (incl. dinner)
October 4, 2024 - 09:00-17:00

Block 3:
November 21, 2024 - 09:00-22:00 (incl. diner)
November 22, 2024 - 09:00-17:00

Application deadline: August 16, 2024


Your investment for this module is € 7,145.-. This amount is exempt from VAT and includes access to all of Nyenrode's physical and virtual student facilities as well as food and drinks on course days. Hotel accommodations are not included in the price and can be booked separately.


*All amounts and terms are indicative (excluding additional costs, unless otherwise stated) and subject to periodic changes.