Structure and Learning Experience.
Through case method learning, company projects and introspective exercises, you will discover your potential and grow to a level where you will have the biggest impact as a manager. Our Full-time MBA program is designed to reflect the way businesses operate and consists of the following core elements: Fundamentals of Business Management, Business Practices, European Immersion Modules, Meet the CEO sessions and a Personal Leadership Development Journey.
• Fundamentals of Business Management.
The first part of the Full-time MBA program is all about acquiring an understanding of the key principles of business and management. The fundamentals are designed to provide you with a strong academic foundation, which you will need to apply during each step in the program, and consists of the following subjects:
- Analytical Business Tools.
- Operations & Process Management.
- Big Data Analytics in Business.
- Corporate Financial Management.
- Marketing Strategy.
- Human Resource Management.
• Business Practices.
During the second part of the Full-time MBA program you will focus on several key business practices which are all concluded with two-day visits in main European cities. During the business practices you will combine the academic knowledge gained during the fundamentals with the practical application for a variety of companies operating in different sectors and countries. This part of the program consists of the following subjects:
- Strategic Financial Management.
- Value Chain Optimization.
- Innovation & Digitalization.
- Organizational Leadership & Talent Management.
- Circular Economy & Sustainable Development.
Each of the above-mentioned business practices is rounded up with a European Immersion Module, during which you get up close and personal with the European business community.
• European Immersion Modules.
During the European Immersion Modules, you will spend two days visiting a European city to listen to, or give, presentations to leaders of companies operating in those markets. Furthermore, you will get to experience the collective and collaborative power of Europe in for example the following cities:
Watch the video of the visit to Maersk in Copenhagen, which was part of the practice on Organizational Leadership and Talent Management. Our Full-time MBA students had the opportunity to meet one of the company’s Vice Presidents, who is an alumna
of Nyenrode. In teams they worked on a business case and presented their solutions to the executives of Maersk.
• Meet the CEO sessions.
One of the unique elements of our Full-time MBA program are the Meet the CEO sessions. They run throughout the length of the program and will help you build a professional network by bringing you in touch with senior executives of companies operating in different sectors. The emphasis is on continuous and mutual learning: CEO's get a fresh perspective from you and your fellow Full-time MBA students, and in turn share their own business experience.
• Leadership Development.
Our primary focus is your career advancement and your attractiveness to the business world. The Personal Leadership Development Journey runs throughout the length of the program and is designed to enhance your leadership potential. You will be supported to identify your strengths as an individual and as a team member, resulting in a truer self-direction, and an enhanced ability to motivate others and to lead organizations. The insights you will gain are relevant not just to your next move, but the whole of your career.
• Final Company Project.
The Full-time MBA program will be concluded with a final graduation project. Together with a fellow MBA student and under the guidance of a faculty supervisor, you will undertake a two-month research assignment / business project at a company. You will learn to set up a proper research project during the preparation course Applied Research Methodology. During this final part of the program, you will develop specialized expertise by applying all your acquired knowledge to real business issues and you will be able to influence real commercial outcomes.