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Henry Robben How to become truly relevant to your customer - 'The Customer Leader' offers tools

How to become truly relevant to your customer - 'The Customer Leader' offers tools

Education |  October 11 2022
It all starts with the customer. If we want to be successful business leaders, we need for customers to follow us. But true leaders also follow their customers, because with them it is possible to build a great organization. Prof. Henry Robben and co-author Prof. Rudy Moenaert wrote the book The Customer Leader. “A no-nonsense book full of initiatives," according to Robben and Moenaert.

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