News

Natacha Rodriques Soares and Sabri Assali joined our Full-time MBA program and they share with us their journey to Nyenrode and their new lives in Amsterdam.

The notion of senses and sensory reality would require either a redefinition or mechanism to cope with his new reality overlayed on the old reality.

Karim Ghannam, Full-time MBA alumnus, shares his experience at Nyenrode and how the program contributed to his personal and professional growth.

Research by the RSM-Nyenrode Institute shows that the details of over 270,000 Dutch family business owners will become public under the UBO register.

Certain social enterprises in the Netherlands eligible to supporting tax facilities, such as the ANBI-status.

Linsey van Oers completed her Master of Science in Financial Management at Nyenrode Business University five years ago. She is now an entrepreneur and has opened – within a short period of time – two locations of her Happiness restaurant concept: The Happiness Café and The Happiness Kitchen.

Marjolein Bakker, an alumna of the Full-time MSc in International Management, has recently embarked on a collaboration to publish her thesis as an article. Joining her in this effort are Prof André Nijhof and Dr Henk Kievit, both professors at Nyenrode Business University. Her Master’s thesis, “Exploring Encroachment: value propositions and the role of disruptive innovation in attracting new customers”, examines the type of innovation that drives new customers to buy a particular value proposition. The provocative title of Bakker’s forthcoming article reads: “Can the customer still be king in the era of sustainability?”

Executive MBA alumnus Sjoerd Wennekes (36) talks about his unique mix of educational qualifications. Wennekes began his student days at HKU University of the Arts in Utrecht and started his MBA at Nyenrode Business University a few years later. This combination has paid off. It has resulted in the success of his company Active Cues, which is responsible for the Tovertafel. The company now operates in 10 countries and has 45 employees (70 including all international partners). As far as Wennekes is concerned, there is no doubt they will keep expanding all over the world.