It all starts with the customer. If we want to be successful business leaders, we need for customers to follow us. But true leaders also follow their customers, because with them it is possible to build a great organization. Prof. Henry Robben and co-author Prof. Rudy Moenaert wrote the book The Customer Leader. “A no-nonsense book full of initiatives," according to Robben and Moenaert.
Corona crisis has a positive effect on digitization and productivity. As various opinion makers have already pointed out, the Corona pandemic in which we find ourselves, accelerates all kinds of processes. Not only historically, morally and socially. The role of digitization is also accelerating.
When it comes to the business sector, digital transformation is not just a choice, but rather a necessity. That is what Dr. Ir. Wolter Lemstra reiterates, the core professor of Digital Strategy and Transformation – a course of the Modular Executive MBA in Business & IT. Lemstra: “At one point or another, every organization will have to face digital transformation. So the best approach is to be adequately prepared.”