“As a start-up, you need to have the right ammunition and a strong story to convince investors.” Joris Kersten and Julia Baud look back at the Startup Funding & Valuation Seminar hosted at Nyenrode in Amsterdam.
Setting up a strategic marketing plan at O'Neill or starting a water installation at a school in Gambia - that doesn't sound like an average Bachelor of Business Administration. You do not only spend the BSc in Business Administration at Nyenrode Business University in the classroom. Lecturer and coach Herman van der Meulen explains what makes this study so special. "Theory can always be found in books, but no practical experience."